Common Kickoff Mistakes: Why Your Best-Struck Kick Can Be the Worst Outcome
The kickoff is the one kick where doing it brilliantly and doing it correctly are frequently different things — and most kickers have never been told which one their coach wants.
Here is what makes kickoff mistakes distinctive. On a field goal, a good kick and a good outcome are the same thing. On a kickoff they are not. You can strike the ball perfectly, send it further than anyone else on the roster, and hand the opposition better field position than a mediocre kick would have.
That disconnect is why kickoff errors persist for whole seasons. The kicker is doing something that feels excellent, gets complimented on it, and never learns that the coverage unit is arriving late every single time.
This guide covers the mistakes that actually cost field position — the strategic ones first, because they do the most damage, then the technical ones that produce them.
📋 What’s in this guide
The Strategic Mistakes
These cost more field position than every technical fault combined.
1. Out-kicking your coverage. The defining kickoff error. A kick that travels further but arrives sooner gives your coverage unit less time over more ground, and the returner space to build speed. More distance actively makes the outcome worse when the coverage cannot get there.
2. Not knowing what the coach wants. Deep? Directional? Maximum hang? Squib? Away from a specific returner? A technically excellent kick that ignores the plan is still a mistake, and this takes ten seconds to ask.
3. Kicking down the middle by default. The middle of the field gives the returner the full width to work with and the coverage unit the widest area to defend. Directional placement shortens both.
4. Not knowing your touchback rules. Where the ball is spotted after a touchback determines whether kicking it through the end zone is a good outcome or a wasted opportunity — and it varies by level and has changed repeatedly. Our rules by level guide covers why this needs checking every season.
5. Never measuring hang time. It is the number the coverage unit runs on and most kickers have never been told theirs. You cannot manage what you have not measured.
The most common kickoff mistake is a genuinely good kick sent to the wrong place, at the wrong height, for reasons nobody ever explained.
The Technical Mistakes
Now the mechanics, most of which produce the flat, low kick that causes the strategic problem above.
Striking too high on the ball. Produces a low, driving kick with poor hang. The most common technical cause of out-kicking your coverage.
Plant foot too far ahead of the ball. Your body has already travelled past it, so the foot arrives descending onto the upper half. Same flat result, different cause — and this one is invisible without film. Our plant foot guide covers the diagnosis.
Over-running the approach. Kickoffs allow a longer, faster run-up than field goals, and kickers routinely take more speed than they can control. Excess approach speed arrives as an unstable plant, not as distance.
Swinging at maximum effort. Flattens the trajectory and degrades contact. The same trap as long field goals.
Inconsistent steps. The kickoff approach is longer, which means more room for drift and less frequent re-measurement. Most kickers check their field goal steps and never check their kickoff ones.
Head coming up early. Watching the ball go is more tempting on a kickoff than anywhere else, and it pulls the whole body up and out.
Poor balance on landing. A kicker who finishes off-balance has leaked energy and is also the last line of defence on the play about to develop.
All of Them Ranked
| Mistake | Cost | How common | Fix difficulty | First step |
|---|---|---|---|---|
| Out-kicking your coverage | Severe — field position | Very common | Easy once measured | Time your hang; ask your coach |
| Not knowing the plan | Severe | Very common | Trivial | Ask before every game |
| Kicking down the middle by default | High | Common | Moderate | Cone targets; directional practice |
| Not knowing touchback rules | High | Common | Trivial | Check the rulebook each season |
| Striking too high on the ball | High | Common | Moderate | Contact point ladder, timed |
| Plant too far ahead | High | Common | Moderate | Move the cone back two inches |
| Over-running the approach | Moderate to high | Very common | Easy | Reduce approach speed; measure results |
| Maximum effort swinging | Moderate to high | Very common | Easy | Test 80% versus maximum |
| Never measuring hang time | Moderate | Almost universal | Trivial | Buy a stopwatch |
| Kickoff step drift | Moderate | Universal over time | Trivial | Re-measure every session |
| Tee inconsistency | Moderate | Common | Easy | Check the tee; keep a reference |
| Head up early | Moderate | Common | Easy | Eyes down through contact |
Look at the fix difficulty column. Four of the top five most costly mistakes are trivial or easy to fix — they persist because nobody measured or asked, not because they are hard. That is unusual and it makes kickoff work one of the highest-return areas available to a kicker.
💡 Two questions and a stopwatch fix most of this. Ask your coordinator what profile they want and whether a touchback is good for you under this season’s rules; then measure your hang time. That is under an hour of total effort and it addresses the four most expensive mistakes on the list. Almost no kicker does it.
Tee and Setup Errors
Small, avoidable, and they quietly add variance to every kick.
Not seating the tee properly. Particularly on soft or wet ground, where an unseated tee shifts at contact.
Not checking the tee’s condition. Tees degrade — supports splay, material softens — and a tee presenting the ball lower and flatter than it used to produces exactly the flat kick you are trying to avoid. Our tee care guide covers spotting it.
Inconsistent ball orientation. Placing the ball differently kick to kick changes what your foot meets.
Not checking the ball. A soft or cold ball behaves differently. Ten seconds with a gauge removes the variable.
Using an illegal tee height. Permitted heights vary by level and change. Worth confirming before buying, not after a penalty.
Rushing the setup. The kickoff has more time available than most kickers use. Setting up hurriedly costs consistency for no benefit.
Situational Mistakes
Right technique, wrong moment.
Kicking deep when the plan called for directional. Usually because nobody asked.
Booming it with a strong tailwind into a touchback. Free yards turned into a giveaway, depending on your touchback spot.
Ignoring the wind entirely. Kickoffs spend a long time in the air, which makes them more wind-affected than field goals.
Not adjusting for a dangerous returner. Sometimes the correct kick is shorter, higher and away from them.
Squibbing badly. A squib is a specific skill with its own technique, not simply a mishit kickoff. Practise it if it is in your playbook.
Not communicating with coverage. Your unit plans their lanes around where the ball is going. Telling them helps.
⚠️ After the kick, you are the last line of defence. The most consequential kickoff mistake of all is not a bad kick — it is abandoning your lane to chase the ball, which is how a contained return becomes a touchdown. Hold your depth, take an angle rather than running straight at a full-speed returner, and stay on your feet. Our coverage and safety guide covers this properly.
Physical and Load Mistakes
Kickoffs are the most expensive reps a kicker takes, and treating them as ordinary is a mistake in itself.
Doing kickoffs before field goals. The most common practice-order error. Near-maximal reps first means precision work on a tired leg.
Taking too many. A kickoff costs considerably more than a controlled field goal. Twenty kickoffs is not equivalent to twenty field goals in load terms.
Kicking off cold. Full effort through full range on unprepared tissue is the classic injury scenario.
Not counting them in your weekly volume. Multi-role specialists especially tend to undercount. Our multiple roles guide covers weighting them properly.
Chasing distance with volume. Repeated maximum-effort kickoffs build fatigue and habit, not range.
Equipment
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Stopwatch
The Item That Fixes the Biggest Mistake
Out-kicking your coverage is the defining kickoff error and it is invisible without timing. A stopwatch turns “that felt great” into a number you can manage against what your coverage unit needs.
✅ What’s good
- Addresses the most costly mistake
- Objective rather than impressionistic
- Trivially cheap
- Usable every session
⚠️ Keep in mind
- Easier with a second person
- Phone timers less precise
👤 Best for: Every kickoff specialist who has never been told their hang time.
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Training Cones
Directional Targets and Plant Position
Directional kicking needs landing zones to aim at, and the flat-kick fault needs a plant marker to fix. Cones do both, which makes them the most-used item in kickoff practice.
✅ What’s good
- Makes directional work measurable
- Also fixes plant depth
- Packs completely flat
- Trivially cheap
⚠️ Keep in mind
- Move in wind
- Need collecting
👤 Best for: Anyone told to place kickoffs but given nothing to aim at.
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Football Kicking Tee
The Presentation That Sets Your Trajectory
A degraded tee presents the ball lower and flatter, producing exactly the low kick you are trying to eliminate. Keep a good one, check its condition, and confirm the legal height for your level.
✅ What’s good
- Consistent presentation
- Durable under heavy use
- Inexpensive
- Essential for kickoff work
⚠️ Keep in mind
- Degrades invisibly over a season
- Permitted height varies
👤 Best for: Kickoff specialists whose trajectory has drifted flatter without explanation.
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Phone Tripod
Seeing the Flat-Kick Cause
Striking too high on the ball and planting too far ahead both produce a flat kick and both are invisible from the inside. Side-on film shows contact point; behind shows the plant.
✅ What’s good
- Finds the cause of poor hang
- No helper needed
- Consistent comparison
- Cheap
⚠️ Keep in mind
- Needs stable ground
- Two angles for two faults
👤 Best for: Kickers whose hang time is poor and who cannot see why.
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Ball Pressure Gauge
Removing a Silent Variable
A soft or cold ball comes off the foot differently, which matters on the kick where trajectory decides everything. Ten seconds rules it out before you start blaming your technique.
✅ What’s good
- Eliminates a silent variable
- Very quick
- Pocket-sized and cheap
- Useful all season
⚠️ Keep in mind
- Game balls may not be yours to adjust
- Easy to lose
👤 Best for: Anyone maintaining their own practice balls.
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Training Log
Hang and Distance, Recorded Together
Neither number means anything alone. Logging both, with conditions, is how you find the profile that keeps your coverage in position instead of chasing a distance figure nobody asked for.
✅ What’s good
- Shows the trade-off objectively
- Credible data for a coordinator
- Cheap and simple
- Compounds over a season
⚠️ Keep in mind
- Requires the habit
- Easy to abandon
👤 Best for: Kickoff specialists deciding between distance and hang.
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Fixing Them in Order
- Ask what your coach wants. Profile, direction, and whether a touchback helps you this season. Ten seconds, biggest return on the list.
- Measure your hang time. Five kicks, averaged. Now you have the number your job is judged on.
- Check your tee and your ball. Rule out the equipment before the technique.
- Test 80 per cent effort against maximum. Time and measure both. Most kickers find the controlled set performs better.
- Move your plant cone back two inches. Ten timed kicks. This is often the fastest trajectory fix available.
- Run a contact point ladder. Ten kicks slightly lower on the ball, ten slightly higher, all timed.
- Re-measure your kickoff steps. Separately from your field goal steps, every session.
- Practise directional placement to cones. Only once the trajectory is right — placement of a flat kick does not help much.
Quick-Fix Summary
❌ 1. Out-kicking your coverage
More distance, less time, worse field position. The defining kickoff error.
✅ Fix: Measure hang time, ask what your coverage needs, and trade distance for height where required.
❌ 2. Not knowing the plan
An excellent kick to the wrong place is still a mistake.
✅ Fix: Ask before every game: deep, directional, squib or maximum hang?
❌ 3. Flat trajectory from a high contact point or a plant too far ahead
The two technical causes of poor hang, both invisible without film.
✅ Fix: Contact point ladder and plant depth experiment, both timed.
❌ 4. Over-running the approach at maximum effort
Excess speed and force arrive as an unstable plant, not as distance.
✅ Fix: Test controlled effort against maximum and measure both.
❌ 5. Kicking down the middle by default
Gives the returner the full width and your coverage the widest area to defend.
✅ Fix: Practise placement to cone landing zones once your trajectory is right.
❌ 6. Kickoff step drift
A longer approach means more room for drift, and almost nobody re-measures kickoff steps.
✅ Fix: Re-measure them separately from your field goal steps, every session.
❌ 7. Treating kickoffs as ordinary reps
They are the most physically expensive kick you take, and doing them before field goals compounds the error.
✅ Fix: Field goals first, kickoffs last, volume counted and weighted heavily.
❌ 8. Chasing the ball out of your coverage lane
The one mistake with a negative contribution — you create the gap yourself.
✅ Fix: Hold your depth. You are insurance, not pursuit.
Frequently Asked Questions
What is the most common kickoff mistake?
Out-kicking your coverage — sending the ball further but with less hang, so your coverage unit has more ground to cover in less time and the returner has space to build speed.
It persists for whole seasons because the kick itself feels excellent and often gets complimented. The only way to catch it is to measure hang time and ask what your coverage unit actually needs.
Why are my kickoffs so flat?
Usually one of two causes: striking too high on the ball, or a plant foot landing too far ahead of it so your foot arrives descending onto the upper half.
Both are invisible from the inside. Film side-on for contact point and from behind for plant position, then run a contact point ladder and a plant depth experiment with a stopwatch.
Should I kick it as far as I can?
Only if that is what your coach wants, and often it is not. Whether maximum distance helps depends on your touchback placement this season, your coverage unit’s speed and whether there is a dangerous returner.
Ask before each game. A technically excellent kick sent to the wrong place at the wrong height is still a mistake.
Does swinging harder produce longer kickoffs?
Usually not, and it frequently produces flatter ones. Maximum effort pulls the body through early and raises the contact point, which costs hang time and often costs distance too.
Test it directly: ten kicks at around 80 per cent effort against ten at maximum, timing and measuring both. Most kickers are surprised by the result.
How much should I practise kickoffs?
Less than field goals, and always after them. Kickoffs are near-maximal reps and cost considerably more in physical load than controlled placekicking.
Doing them first — which is the common habit, because they are enjoyable — means your precision work happens on a leg that has already done its hardest work.
What should I do after I kick off?
Hold your lane and your depth. You are the last line of defence, and abandoning your position to chase the ball is how a contained return becomes a touchdown.
If a returner does break free, take an angle that arrives ahead of them and shade them toward the sideline rather than running straight at them. Stay on your feet with your head up.
Two Kickoffs, Compared
The abstract argument about distance versus hang becomes obvious when you lay two realistic kicks side by side. Both are struck well. Only one of them helps.
| Factor | The impressive kick | The useful kick |
|---|---|---|
| How it felt | Enormous — best of the day | Comfortable, controlled |
| Effort level | Maximum | Around 80–85% |
| Trajectory | Flat and driving | Higher, fuller arc |
| Distance | Several yards deeper | Slightly shorter |
| Hang time | Noticeably lower | Noticeably higher |
| Where coverage is on arrival | Still travelling | Arriving with the ball |
| Returner’s options | Space to build speed | Contained immediately |
| Likely field position | Worse | Better |
| What gets said on the sideline | “Great leg on that one” | Nothing |
The final row is the reason this mistake survives. The kick that hurt your team gets praised, and the kick that helped it gets no comment at all. A kicker relying on sideline feedback to tell them which kick was better will be systematically misled all season — which is precisely why the stopwatch matters more here than in any other part of kicking.
It is worth noting what is not different between those two columns: the steps, the plant, the contact quality and the follow-through are identical in both. This is not a comparison between a good kick and a bad one. It is a comparison between the same kicker choosing two different profiles, one of which they were never told to choose.
Kickoff Checklist
- Coach’s desired profile confirmed before each game
- This season’s touchback placement known
- Hang time measured and recorded
- Hang and distance logged together with conditions
- Controlled effort tested against maximum
- Contact point checked on side-on film
- Plant depth checked and experimented with
- Kickoff steps re-measured separately every session
- Approach speed controlled rather than maximal
- Head down through contact
- Tee seated firmly and checked for degradation
- Legal tee height confirmed for your level
- Ball pressure checked
- Directional targets practised to cones
- Wind read at both ends before the game
- Kickoffs practised after field goals, never before
- Kickoff volume counted and weighted heavily
- Coverage lane held after the kick
The bottom line: the kickoff is the kick where feeling great and doing well come apart, and almost every expensive mistake on this list is cheap to fix. Ask your coordinator what they want, check whether a touchback helps you this season, time your hang, and test controlled effort against maximum. Then fix the flat trajectory at its two sources — contact point and plant depth — before you worry about placement. And when the ball has gone, hold your lane.
Keep Going
⇧ Hang TimeThe number that matters
🛡️ Coverage & SafetyAfter the ball has gone
📜 Rules by LevelTouchback placement
As an Amazon Associate we may earn from qualifying purchases at no extra cost to you. General training information, not medical advice. Kickoff formats, touchback placement and permitted tee heights vary by level and change — check your current rulebook.